Description
About Keana Nadeshiko by Ishizawa Lab
The Keana Nadeshiko Rice Pack has earned awards including the Best Cosmetics Award from @cosme — Japan’s most trusted consumer beauty ranking platform — and is beloved by locals and tourists alike. The Rice Mask celebrates its 10th anniversary in 2025, with over 500 million sheets shipped worldwide.
Why This Works for Pakistani Skin
Pakistan’s climate — extreme heat, humidity, dust, and hard water — is a recipe for congested, dull-looking pores and dehydrated skin. Most local masks either strip the skin or leave it feeling heavy and greasy. The Keana Rice Pack does neither.
- Heat-proof hydration: Fermented rice liquid draws moisture into the skin and holds it there, even in humid summers.
- Pore-smoothing without harsh actives: No AHAs, no alcohol, no astringents — just rice-derived ingredients that gently lift dead skin and debris to visibly refine pore appearance.
- Fragrance-free & colorant-free: Ideal for the sensitive skin triggered by pollution, hard water, and seasonal shifts common across Pakistan’s major cities.
- Brightening effect: Rice bran extract is a traditional J-beauty brightening ingredient that helps even out dullness — a concern for many South Asian skin tones year-round.
- Affordable luxury: One 170g jar lasts approximately 10 uses, making it significantly more cost-effective than comparable imported masks.
How to Use
- After cleansing, lightly pat your face dry — leave skin slightly damp.
- Apply a generous, even layer across the face (avoid the eye area).
- Leave on for 5 minutes.
- Rinse thoroughly with lukewarm water.
- Pat dry and follow with your usual toner and moisturiser.
Can be used daily or 2–3 times per week as special care. Adjust frequency based on your skin type and condition. One 170g pack provides approximately 10 uses.
Key Benefits
- Smooths bumpy, uneven pores — rice bran acts as a gentle physical exfoliant to remove dead skin and debris that make pores look enlarged
- Deep hydration in 5 minutes — fermented rice liquid (sake ferment filtrate) floods skin with moisture fast
- Plumps and firms — rice bran oil, rich in Vitamin E and gamma-oryzanol, conditions skin and improves elasticity
- Strengthens the skin barrier — rice ceramides (glucosyl ceramide + glycosphingolipids) reinforce the moisture barrier and lock hydration in
- Brightens dull skin — rice bran extract refines texture and clears surface dullness for a glowing, clear finish
- Gentle enough for daily use — fragrance-free, colorant-free, and alcohol-free formula
- Award-winning — @cosme Best Cosmetics Award winner; Japan’s #1 pore-care cult favourite
- Made in Japan — from 100% domestically-grown Japanese rice ingredients
Skin Type Suitability
| Skin Type | Suitable? |
| Dry / Dehydrated | ✅ Excellent — deeply moisturising |
| Normal | ✅ Great for maintenance and glow |
| Combination | ✅ Good — smooths T-zone without stripping |
| Oily / Acne-Prone | ✅ Generally well-tolerated; individual results may vary |
| Sensitive | ✅ Fragrance-free, colorant-free, alcohol-free |
Primary target: Dry, dehydrated, or dull skin with visible or bumpy pores. Especially effective in winter or during low-humidity periods.
Finish Type
Dewy / Plump — skin feels soft, supple, and luminous after rinsing. Not matte; the moisturising ingredients leave a healthy, hydrated glow without greasiness.
Full Ingredients List (INCI)
Source: INCIDecoder / Ishizawa Lab (verified)
Water, Butylene Glycol, Oryza Sativa (Rice) Bran Oil, Glycerin, Ethylhexyl Palmitate, Polysorbate 60, Glyceryl Stearate, Cetyl Alcohol, Cyclopentasiloxane, Lactobacillus/Rice Ferment Filtrate, Oryza Sativa (Rice) Bran Extract, Oryza Sativa (Rice) Bran, Glycosphingolipids, Glycosphingolipids, Cynara Scolymus (Artichoke) Leaf Extract, Butyrospermum Parkii (Shea) Butter, Behenyl Alcohol, Petrolatum, Hydrogenated Lecithin, Lysolecithin, Carbomer, Tocopherol, Sodium Acrylate Grafted Starch, Potassium Hydroxide, Sodium Hydroxide, Etidronic Acid (4Na), Methylparaben, Propylparaben
Note: This is a wash-off pack, not a leave-on product. The formula contains methylparaben and propylparaben as preservatives, which are standard and approved preservatives used widely in Japanese skincare.
Product Details
| Attribute | Details |
| Brand | Keana Nadeshiko (毛穴撫子) by Ishizawa Laboratories |
| Product Type | Wash-Off Cream Mask (Face Pack) |
| Net Weight | 170g |
| Uses Per Pack | Approx. 10 uses |
| SPF / PA Rating | None — not a sunscreen |
| Target Concern | Pore-smoothing, deep hydration, brightening, texture refinement |
| Skin Type | Dry, Normal, Combination, Oily (all types) |
| Finish | Dewy / Plump |
| Fragrance | Fragrance-free |
| Colorant | Colorant-free |
| Alcohol | Alcohol-free |
| Silicone | Contains Cyclopentasiloxane (a volatile silicone; evaporates on skin) |
| Parabens | Contains Methylparaben and Propylparaben (preservatives) |
| Key Rice Ingredients | Fermented Rice Liquid, Rice Bran Oil, Rice Ceramides (Glucosyl Ceramide + Glycosphingolipids), Rice Bran Extract |
| Country of Origin | Japan |
| Rice Source | 100% domestically-grown Japanese rice |
| Award | @cosme Best Cosmetics Award (Sheet Mask Category) |
| SKU (JP SPREE) | JP49 |
How to Store
Keep tightly closed in a cool, dry place away from direct sunlight. Do not use if the product changes colour, smell, or texture.
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